TOKYO, Jul 2, 2021 - (JCN Newswire via SEAPRWire.com) - Mitsubishi Corporation (MC), Shobunsha Holdings, Inc. and Shobunsha subsidiary MAPPLE, Inc. (MAPPLE) are pleased to announce the signing of a memorandum of understanding (MoU) between MC and MAPPLE regarding joint studies on new tourism services. The services will combine each company's unique expertise with advances made by HERE Technologies (HERE)(1), a leading provider of location-based information technologies. The partners recently launched a pilot project to create localized mobility demand in the Aizukawamatsu "smart city' in Fukushima Prefecture. The project is being undertaken in collaboration with the Aizuwakamatsu Tourism Bureau, a general incorporated foundation.Screenshots of the Castle-Town Tour App Aims Under the MoUAlthough the tourism industry has been hit hard by the COVID-19 pandemic, it is expected to enjoy robust growth over the medium to long term and be one of the main drivers of regional revitalization in Japan. Through these studies, MC hopes to develop real-world applications for location-information services that take advantage of HERE's technologies, and to grow its know-how through cross-industry b...