How do you help children from different cultures get hooked on maths — and ease parents’ concerns about learning the subject? Homegrown e-learning provider KooBits seems to have the solution. Since 2014, the company has been offering an online maths program, KooBits Math, to primary schools in Singapore and the region. The program combines animations, daily challenges and other game-like features to encourage children to learn maths concepts and solve related problems. What makes the program unique? It enables children to learn maths at their own pace in a fun way that promotes independent learning and thinking. When the Covid-19 pandemic hit last year, the company seized on the opportunities offered by the pivot to home-based learning to grow its online maths program. KooBits founder and chief executive Stanley Han, 40, launched a new version of the program in April last year — one that parents could subscribe to directly. The new version had more and simpler explanations of concepts in case the children had not learned them in class, among other changes. The product became available just as parents worldwide were searching for ways to keep their children occupied at home. “It tur...