Read More

Prenetics旗下的行动基因的ACTOnco® IVD产品获得FDA许可 成为首家就适用于所有实体肿瘤的癌症基因检测取得许可的亚洲公司

LONDON AND HONG KONG, Jan 11, 2023 - (亚太商讯 via SEAPRWire.com) - 领先的基因及诊断检测公司Prenetics Global Limited(纳斯达克:PRE)今天宣布,Prenetics近期所收购其多数股权的行动基因已就适用于实体肿瘤的癌症基因检测产品 ACTOnco® IVD (简称: ACTOnco)获得美国食品药物管理局(FDA)的许可。ACTOnco旨在供专业医护人员使用,协助他们根据针对实体肿瘤癌症患者的专业指引作出临床管理决策。是次举措亦让行动基因成为亚洲首家及唯一一家就癌症基因检测获得FDA许可的公司。ACTOnco作为诊断测试为:-- 提供440种癌症相关基因的癌症基因检测-- 就使用标靶肿瘤治疗(包括免疫治疗)的临床管理决策提供资讯-- 旨在用于泛癌测试,包括乳癌、结肠癌、子宫内膜癌、肺癌等-- 为已获FDA许可的平台;供开发精准治疗的生物制药公司用作开发癌症基因组分析针对单一肿瘤的癌症基因检测有助开启个性化治疗的大门,未来可针对患者癌症中的特定弱点而找出合适的治疗。行动基因主席兼Prenetics行政总裁杨圣武先生表示:”获得FDA许可标志着个性化癌症护理在亚洲取得重大进展,并有可能成为私营保险承保机构和医疗系统内可报销和承保之项目。取得FDA许可进一步证明我们的行业先驱的地位,未来我们将继续研发方面的投资,尤其是有关为健康人口进行早期癌症检测的研发。”行动基因执行长陈华键博士表示:”经过庞大的团队在科学上作出的努力,我们得以开发了ACTOnco。亚洲占全球新增癌症病例的48%,并占全球癌症死亡人数的55%。癌症给亚洲带来沉重负担。虽然精准医学在疾病诊断及治疗规划方面具有优势,并已成为西方国家常规的临床实践,但目前亚洲的情况并非如此。行动基因是亚洲首家生物技术公司获得癌症基因分析的市场许可。有别于大部分市面上由美国公司提供的测试 - 主要使用来自西方国家的临床样本来开发的,我们使用西方国家和亚洲国家临床样本的比例各占一半,以开发和验证ACTOnco分析检验。ACTOnco有助医生更加了解每位患者疾病的遗传基础及帮助他们作出最佳的治疗方案。获得FDA许可的ACTOnco将为患者开拓更多最佳癌症护理的机会。随着实践了这重要的里程碑,我们将继续在亚洲推广精准医学及将基因资讯转化为可实行的癌症治疗方案的企业使命。”关于行动基因 / 善觅行动基因是一家创新驱动的癌症解决方案供货商,在台北、香港、新加坡、东京、曼谷和英国均设有办事处。凭借其次世代基因定序(NGS)技术、CAP认证的实验室、经验丰富的生物讯息团队以及专利AI算法,行动基因得以为医疗专业人员提供最佳的癌症治疗方案、免疫治疗评估、癌症复发和耐药性监测及癌症风险评估服务。行动基因旨在将基因资讯转化为可实行的癌症治疗方案(Turn ...

Read More

SEAPRwire Announces Partnership with CryptoManu to Provide Press Release Services in Southeast Asia for Crypto Industry Clients

Singapore – SEAPRwire recently has announced a strategic partnership with CryptoManu to provide press release distribution services in Southeast Asia for global clients. SEAPRwire’s COO, Yaqin Tan, said, “CryptoManu has extensive experience and a large client base in the Cryptocurrency, Blockchain, NFT, and DeFi industries. SEAPRwire has a rich media network in Southeast Asia. The cooperation between the two parties will bring new avenues for brand promotion in the Crypto industry and can substantially increase customer satisfaction.” The region of cooperation between the two parties is East and Southeast Asia, including: Greater China (Hong Kong, Taiwan, China), Vietnam, Thailand, Singapore, Malaysia, Indonesia and the Philippines. crypto clients can promote their press releases in multiple languages in the above mentioned regions, including English, Chinese, Vietnamese, Malay, Indonesian, Thai and Filipino. About CryptoManu CryptoManu (https://cryptomanu.com) is leading in press release distribution and regulatory disclosure in Cryptocurrency, NFT and blockchain industry. CryptoManu offers different packages including top-site-placement packages and regional packages including: U...

Read More

SEAPRwire Announces Partnership with CryptoManu to Provide Press Release Services in Southeast Asia for Crypto Industry Clients

Singapore – SEAPRwire recently has announced a strategic partnership with CryptoManu to provide press release distribution services in Southeast Asia for global clients. SEAPRwire’s COO, Yaqin Tan, said, “CryptoManu has extensive experience and a large client base in the Cryptocurrency, Blockchain, NFT, and DeFi industries. SEAPRwire has a rich media network in Southeast Asia. The cooperation between the two parties will bring new avenues for brand promotion in the Crypto industry and can substantially increase customer satisfaction.” The region of cooperation between the two parties is East and Southeast Asia, including: Greater China (Hong Kong, Taiwan, China), Vietnam, Thailand, Singapore, Malaysia, Indonesia and the Philippines. crypto clients can promote their press releases in multiple languages in the above mentioned regions, including English, Chinese, Vietnamese, Malay, Indonesian, Thai and Filipino. About CryptoManu CryptoManu (https://cryptomanu.com) is leading in press release distribution and regulatory disclosure in Cryptocurrency, NFT and blockchain industry. CryptoManu offers different packages including top-site-placement packages and regional packages including: U...

Read More

SEAPRWire Launches Media-Empower-Pack to Its Branding-Insight Program

Singapore – SEAPRWire is a leading technology company in press release distribution, announces that it is now offering Media-Empower-Pack to Its Branding-Insight Program for customers. Media-Empower-Pack includes Global Press Releases distributed to over 8,000 media outlets and multiple industry lists, with multimedia support and unlimited words.The package accepts more than 17 languages, including: English, French, German, Traditional Chinese, Simpified Chinese, Japanese, Korean, Vietnamese, Indonesian, Filipino, Malay, Thailand, Italian, Russian … Media-Empower-Pack provides solutions to setup media contacts updated in real-time by clicking individual contacts brings up their contact card, which contains the contact’s name, phone number, and email address. Media-Empower-Pack allows clients to build company-specific media lists and easily manage them through Branding-Insight Program dashboard. Users can split, edit, or merge lists for a more personalized approach. Yaqin, CMO of SEAPRWire said, “Our team utilizes thought leadership content delivered to the right audience at the right time to improve visibility, and we continuously seek returns on every dollar we spend on media and ...

Read More

The ‘4 games – 1 token’ Project Kingdom Quest Announcing IDO and Mainnet·

New York, NY, August 17, 2022 – (SEAPRWire) – Kingdom Quest’s initial dex offering (IDO) of Kingdom Gold Coin ($KGC), a utility token for its GameFi ecosystem, will be open for registration on August 15th, 2022, with the IDO taking place on August 19th, 2022. Kingdom Quest has partnered with Shima Capital, Icetea Labs, and HuobiNFT. Following the token release, Kingdom Quest: The Beginning, a puzzle-based role-playing game (RPG), will go live on the Avalanche C-chain blockchain soon after. Founded by a team of experienced and enthusiastic game developers, Kingdom Quest is a casual-game bundle absorbing blockchain technology. With the Enjoy And Earn model combining Play-Own-Earn and Free-to-Play, Kingdom Quest players can experience various game titles within an ecosystem that shares a native token and NFTs, and in-game assets can be exchanged among games to perform tasks and missions. From the outset, $KGC can be used for specific utilities including: Incentives, Play to earn: KGC is the ultimate reward for PvE, PvP, Expedition (NFTs staking game-mode), Arena battles, and seasonal tournaments. Governance: KGC holders will be able to join the decision-making process on the developme...

Read More

SEAPRWire Shares How Crypto Businesses Stay ahead of Its Core Challenges

Singapore, August 17, 2022 – (SEAPRWire) -SEAPRWire releases a research report on ‘How Crypto Businesses Stay ahead of Its Core Challenges’. Gary Yanposky, CEO of a fast-growing blockchain technology company, has led his team from $1 million to $30 million in sales in 2 years. Gary Yanposky summarizes some of the experiences that can help cryptocurrency businesses grow rapidly, including:Increase value of transaction-based businesses through high-touch, service-based technology;Utilize a capacity-planning model for just in time producing and marketing;Keep everything simple so just-in-time.Gary attributes part of his success to the efficient press release distribution service. SEAPRWire offers automated press releases and outreach to media professionals through its proprietary system, which utilizes a SAAS model. The program is called Branding-Insight Program, which will empower PR and communications professionals to further understand their audiences while doing press release distribution. Gary says SEAPRWire is offering crypto-related clients another key ingredient: a new way to solve an old problem in cryptocurrency and DeFi industries. Many businesses, from startups to multi...

Read More

SEAPRWire Introduces Its PR Distribution Plan for Crypto Industry in Southeast Asia Market

Singapore – SEAPRWire introduces its press release distribution plan for cryptocurrency industry in Southeast Asia market. The plan helps clients of blockchain, DeFi, NFT art and NFT gaming industries sharpen their approach to stay in front of their target audiences. A major benefit of press release distribution is the ability to cast a wider net to reach relevant media publications. Targeted distribution lists, such as the ones SEAPRWire offers, help companies stay in front of their target audiences through the consistent delivery of valuable content. As the industry evolves and the competitive landscape intensifies, fin-tech industries, including VR/AR, AI, blockchain and cryptocurrency companies, must find new and innovative ways to stand out and capture their piece of market share. SEAPRWire, an industry leader in press release distribution services, works with crypto companies to improve their brand awareness via earned media through its ‘Branding-Insight’ Program. Clients can access to SEAPRWire’s ‘Branding-Insight’ dashboard. And via its powerful distribution network and SEAPRWire’s expert team, customers can easily distribute right messages to the target audience at the rig...

Read More

How to Determine the Length of a News release

Hong Kong – SEAPRWire often gets questions about how to write a news release, one of which is what the word count should be. Whether it is an announcement, product launch or a company event launch, an effective news release should be at least 300 words and max out around 400 words. What Determines the Ideal Length? There are a few factors that lead to this determination: People are pressed for time – It’s easy to think that people are too distracted, and that’s why they won’t read a long news release. Information overload -Too much information puts the onus back on users’ reader to determine what’s important. Information underload – On the flip side, users don’t want to write a 20-word news release that explains nothing. Shows competence – 300 – 400 words give users time to convey any background information without overstaying users’ welcome. SEO – While users need to be concerned with having people read what users wrote, users also need to consider the internet. If users’ release is getting distributed through the internet, rather than appearing in a related article, users need it to be at least 300 words long. Structuring the News release If SEAPRWire team accept that 300 – 400 w...

Read More

Metrics Used to Measure the Performance of a News release

Hong Kong – How do users track news release performance? SEAPRWire team measure the performance of a press release by the following 3 metrics: 1. Coverage and Visibility Coverage and visibility refer to the publicity users’ news release received. Typical questions answered by coverage and visibility data analytics include: 1), How many news sources picked up my news release? 2), Did any influencers share my news release? 3), Was my news release mainly distributed via print, digital mediums, or both? 4), Did engagement increase via multimedia? When considering these questions, it’s important to remember that though similar, visibility and actual reads shouldn’t be treated the same. While visibility measures how visible users’ message is, readership tracks how many people actually read users’ news. Actual readership is clearly more important. To monitor social media engagement as a part of users’ coverage and visibility analytics, note the following: Platform – Is users’ news release mainly visible on Twitter or Facebook? Instagram or LinkedIn? Knowing the platform where users’ news is most visible (or, even better, trending) will help when deciding the best social media platform to ...

Read More

What Is the Best Time to Send a News release

Hong Kong – Much of the communication happens in real time. SEAPRWire will guide users on how to schedule users’ press release. The Best Days and Times to Send a News release Don’t send before 10 am or after 2 pm – If users issue users’ news release too early in the morning, you’ll likely be competing with a host of competitors pitching early morning announcements of their own. Unless users’ news is truly time-sensitive, it’s best to aim users’ pitches for the late morning and early afternoon. Don’t send it at the htheir or half-htheir mark – A trick of the trade: messages sent at off-kilter times, such as 10:41 am or 12:07 pm, are more likely to get noticed than messages sent at the htheir or half-hour. Outlets frequently receive a fusillade of emails at exactly 10:00 and 10:30 am, so aim for users’ pitch to land at any minute mark other than 0 or 5. Don’t send on a Friday – While the jury is still out on Mondays, users can bet that Friday is the worst possible day of the week to issue a news release pitch. Unless users’ story is highly relevant to the outlet’s current press coverage or users’ journalist’s beat, Friday is likely billeted with stories in progress (and blitzed with ...

Read More

Several Components and Key Tips of a News release

Hong Kong – SEAPRWire categorizes the components of a press release, which can be roughly divided into 6 parts. Below, we’ve broken down each essential piece and how users can implement it expertly into users’ company’s news release format: 1, Headline Just as a newspaper or journal seeks to immediately captivate its audience through a concise, compelling headline, so too should a news release. An effective news release headline is straightforward, engaging, and inclusive of the news release’s objective. 2, Summary The summary should state the key points, touching on who, what, where, when, and why. In doing so, the summary provides the gist of the story users want to share with readers. However, it’s important not to give everything away in the summary. Users still want to entice readers to dive into the body of the press statement. 3, Date and Location Including the date and location of users’ company’s news release is crucial as it gives it a sense of immediacy. Generally, the date and location appear just before the first line of body text, separated by an em dash with spaces. The dateline should capitalize the entire city, abbreviate the state, and give the full date. It shoul...

Read More

How SEAPRWire team Divide the Types of News releases

Hong Kong – Editors at SEAPRWire team deal with different types of press releases on a daily basis. SEAPRWire team are used to classifying it into different types. Each type serves a different purpose and marketing strategy. The type of news release users want to use depends on what users’ company wishes to communicate within the press statement. They have broken down the main types of news releases below to help users identify which type of news release best serves users’ story: 1, New Hire Release While some companies announce new hires at all business levels, most companies reserve this type of news release for leadership changes. For instance, if a company hires a new CFO, they’ll want to announce this information to employees, customers, and investors. Tips for a New Hire News release State the new hire’s name and position concisely. Also, provide adequate background information, emphasizing any awards and contributions they’ve made to the industry. Include a quote from a member of the current executive team expressing the company’s excitement over the new hire. 2, Awards Release Most industries are full of companies competing with each other for their customers’ attention. Wh...

Read More

SEAPRWire Team Announces Rapid Growth in 2021

Hong Kong – SEAPRWire‘s business volume has achieved a 56% growth in 2021, and its high-quality services have been recognized by more and more users. SEAPRWire, the global news agency, is now become one of Asia’s leading news distribution services. SEAPRWire is the go-to news release and content distribution partner for public relations, social marketing, digital agencies, and organizations in Asia Pacific. With proprietary technology at its core, SEAPRWire team distributes multi-language and multimedia news release contents directly to the inbox of targeted editors and journalists to optimize news write up, build media relations and automates the reporting process with key performance metrics and its pioneering post-release reports gives insights into journalists accessing the release by publication and by country. SEAPRWire team is revolutionizing the industry by providing guarantee online news posting by language for each distribution. Hong Kong – SEAPRWire‘s business volume has achieved a 56% growth in 2021, and its high-quality services have been recognized by more and more users. SEAPRWire, the global news agency, is now become one of Asia’s leading news distribution services...

Read More

SEAPRWire Brings People Tips for Writing a Press Release

Writing a quality news release that the media picks up and the public engages with is a specialized and acquired skill. SEAPRWire can help people acquire with our best tips for writing a press release. 1. Start with a Relevant, Newsworthy Topic For anyone to pay attention to their press release, it needs to have a news angle. Before people start writing, ask yourself: Why will the audience care about this story? Is this story relevant to my target audience? It’s important to remember that a news release is an official statement provided to the media as well as current and potential customers. Therefore, people need to focus on writing about a relevant and newsworthy topic. Even in the digital age, the media still counts on news releases for pulling story ideas. But, now more than ever, they’re short on time and need content that is clear and concise. Always give the why in the first sentence. Then, follow closely behind with the who, what, when, and where. Making sure to draw attention to why the news is essential increases their chance of media pick-up. Most of the time, the media ignores their news release because people buried the lede. As people consider the news release topics...

Read More

What Mistakes Should Be Avoided When Writing News release Headlines

The headline is the most important part of their news release published on SEAPRWire. Do NOT take this lightly. If their headline doesn’t work, then that poignant quote from their CEO in paragraph 3 or even that big announcement in the first sentence do not matter – because they are much less likely to get read. Readers (and search engines) have limited attention spans. Very limited. If people do not grab their attention with their headline, their news release will not get the visibility people seek. SEAPRWire want people to get maximum exposure for their press release, so SEAPRWire put together a list of the 6 biggest news release headline mistakes (and best practices to fix them). 1) No Keywords in Headline- People did not include relevant keyword phrases in their headline. The (little known) incredible power of Google News is that it takes keywords from the first 65 characters of their headline, and it then shows their news release when people search for these keyword phrases in Google News, AND oftentimes in Google web search results. People may have noticed when people search for something in Google that one section of the first page of results is dedicated to recent news on t...

Read More

The Difference between Distributing press releases and Pitching the Press

If people are new to Public Relations (PR), SEAPRWire will work with people to understand the difference between distributing a news release and pitching the press. Distributing a Press Release: This marketing initiative involves writing a 1-2 page news release announcement for their company, uploading it to one of the online news release distribution services, who then distributes it (and sometimes publishes it directly) to a network of search engines, news websites, and social media. This announcement then gets published verbatim across these news websites and internet platforms. Guaranteed Coverage: Pickup of their news release is pretty much guaranteed if people use an online news release distribution service. How? Because reputable services partner with news sites that agree to publish each press release. Affordable: People are not paying too much, then people can get some web coverage for their business. Fast: Once people submit a press release, people can typically get pick up in Google and news sites within a few hours Longevity Online: People searching in Google News or Google often come across news releases distributed weeks, months or even years earlier. Positive Message...

Read More

Several Common Press Release Topics about the Company

Maybe a lot of people didn’t notice, when someone searches their company in Google, it is important to have fresh and positive news about their business. It shows their company is active and growing. When a searcher doesn’t find anything, or the news is old, people can sometimes wonder “What’s wrong?” and assume the company is in trouble. Here are some simple themes that the SEAPRWire team came up with for their reference. 1) The Basics: If people have never distributed a news release about what their company does (or it has been a while), start with that. Even if people are an old company. It is a basic piece of content that people want out there on the internet. Be specific and relevant in the headline so someone searching may find out about their company. 2) New Hires/Promotions: Start things off on the right foot when people hire a new important team member. Issue a news release about the new hire and their relevant experience or education. It will make them feel important to see their name in the news, and it will show readers that their company is growing in the right direction. Announcing a key promotion for an existing employee can have a similar positive effect for the per...

Read More

SEAPRWire Tells Users What Are the Basic Components of a Press Release

Hong Kong – If users have never written a press release, writing one for the first time can be daunting. If users have written a press release, this overview of the components will serve as an excellent refresher. Here is SEAPRWire‘s news release template users can use to write a news release that includes formatting standard for the industry. NEWS RELEASE TEMPLATE – Headline, sub-head, dateline, body, about us, media contact. News release Headline – Users want to keep their headline in upper/lower (title case). Their headline needs to be short, attention grabbing, yet kept completely factual. Avoid too much hype. Sub-Headline – Their sub-headline should avoid capitals and is kept as an option. Dateline – CITY, (State/Prov), M/D/Y (company) – The dateline is a brief piece of text in the format described previous that is included in the news article which describes where and when the story was written or filed. Typically, the distributing organization, (like SEAPRWire) is also included. Body Immediately following the dateline information is their opening sentence. This is the primary snippet of information (aside from the headline) that will either hook or deter their reader. This s...