Weilu: The emerging trend of local vlog in China
BEIJING, Dec 24, 2020 - (ACN Newswire) - On December 12th, 2020, Weilu won the prize of top ten tech brand during the Bsan Forum in Beijing, and begins a new trend of localized vlog in China.Competition about vlog among internet giants in China starts in 2019. With 10.8 billion internet users and previous success in short videos, China seems to be the next big market for the vlog. As shown by the public record, the top ten video companies have offered 10 billion traffic incentives to vloggers in China since 2018. According to the Baidu index, in April 2019, vlog reaches its highest index 17479, then decreases to 2525 in December 2020. This leaves the question: "Why Chinese people don't like vlogs like the rest of the world.""According to a survey conducted by Tencent's Penguin Intelligence, nearly 60% of the users surveyed have never heard of a vlog, and 70% of users claim to have never seen a vlog," says Duncan Du, founder of Weilu. "The main reason is that people speak mandarin in China, so to most local people vlog is a meaningless spelling of letters, impossible to remember or pronounce. "When we came up with the idea of creating a local brand for vlog, we tried to make it soun...
